Creative Team: Sam Berlot & Shea Banting-Hallford
PHILIPS HUE
Philips Hue is a line of colour-changing LED lamps and white bulbs,
which can be controlled wirelessly.
Insight
Bright city lights lead hatchling sea turtles astray from making their way to the ocean.
Idea
Between 9 pm and 5 am, a time when turtle hatchlings typically emerge, Philips Hue Seidon will emit moonlight from the middle of the ocean along the Florida coast. The artificial moonlight will diminish the influence of bright city lights along the coast


